PRESS: FunnelSource Maximizes CRM User Adoption with Bolt-on SaaS Solutions Built to Increase CRM ROI

Designed for ALL users – from Sales Executives to Reps - FunnelSource Brings Accurate Forecasting, Quota-centric Analytics and High User Adoption to the Entire Sales Organization

Beverly Hills, Calif. - July 22, 2009 – FunnelSource, a fast-growing provider of lightweight Business Intelligence solutions, today announced the official release of the FunnelSource solution. Designed by Sales Professionals for Sales Professionals, FunnelSource gives Sales Executives and Reps instant answers to the most important questions in sales.

FunnelSource pulls data from cloud CRM systems (Salesforce.com), converts it into real-time actionable information and presents it in a single-screen view that gives users intuitive quota vs. actual revenue tracking bars, enhanced forecasting capabilities, and error alerts to warn users that data in their CRM is either bad or input incorrectly. In addition, FunnelSource gives Executives the ability to drill-down from the Executive level to the individual Sales Rep level to track performance, all on one screen and in real-time. From managing teams to working deals, FunnelSource becomes the nucleus of your CRM.

“Our philosophy is simple,” said John Hanna, co-founder and CEO of FunnelSource. “If you empower your Reps on the front lines with an application that helps them hit their individual quotas and eliminates fumbling around in the CRM, then your Reps will see true value in the application and they will use it. User adoption is a great challenge in the world of CRM and we pride ourselves on maximizing the ROI our customers get on their oftentimes large CRM investments.”

About FunnelSource:

FunnelSource is a lightweight business intelligence software company specializing in sales pipeline analytics for organizations using cloud-computing CRM solutions. Designed to increase revenue, our solutions are built by Sales Professionals for Sales Professionals who understand precisely what information Sales Teams need at their fingertips to move opportunities through a pipeline. We give Managers clear, accurate, on-demand visibility into the health of their pipelines and the performance of their Teams, and we give Reps a dynamic view of opportunity-related information to help them minimize time and errors in the CRM and maximize time spent closing deals. Moreover, we pride ourselves on our high user adoption and a quick ROI for our customers. FunnelSource is on the Salesforce.com AppExchange.

www.funnelsource.com

For more information about FunnelSource, please contact:

Andy Eichler

Director of Business Development

310.923.5753

aeichler@funnelsource.com